Reception theory
1) What is the preferred reading of a media text? When the producer wants the audience to follow their beleif 2) What is the oppositional reading of a media text? When the consumer takes in the opposite beleif which is not intended by the producer 3) How does the Harry Brown trailer position the audience to respond to the teenage characters in the film? Most teenagers just cause problems and they also they do unsafe and dangerous acts causing safety isues in their local areas 4) Why might young people reject this reading and construct an oppositional reading of the trailer? They might think that teenagers are jst like kids which are innocent and that they still have a long way until they grow up prefered 5) Talking about prefered reading the producers might want the consumers to think this new burger (big mac) which is representing the meal being a sandwich is a tasty new option u can now buy from mcdonalds. This also allows consumers to wanting to buy a new product from a famous ...