Heat Case Study: Blog Tasks

 1) Look at the Heat Media Pack. Go to page 2: the Heat mission. Write three things that Heat offers its readers under 'print'

all-inclusive approach promises style for everybody, no matter what shape or size, and there celebrity use and their contacts that they use

2) Now go to page 3 of the Media Pack - celebrity focus. What does the page say that Heat offers readers?

Know and give them conversation starters  they can show their mates in the pub

3) Now look at page 4 of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news?

• 
  
• Our lifestyle guide covers food,
• 
  
• fitness, wellbeing, travel and homes, all with a
• unique heat twist. From travel features such as
• 
  
• wellness holidays to make you human again to
• Insta-worthy recipes and the latest A-list
• 
  
• work-outs...

4) Look at page 5. What is Heat magazine's audience profile? Write all the key details of their audience here. 

It is meant for a mainly female audience and an age of around 35+

Media Language

1) How are the cover lines written to make the audience want to buy the magazine? Consider the interest/intrigue they create.

They write their main topics about their magazine in their top  which is what people will see in a shop

2) What are the connotations of the Heat colour scheme on this particular front cover?

Vibrate colours to provoke immediate attention to customers

3) How are images used to create interest in the magazine? Find three reasons for your answer. (E.g. paparazzi images or aspects of mise-en-scene such props, costume, make-up, body position, facial expression etc.)

Visual hooks help grab audience attention with out them fully noticing the magazine
 
4) What differences can you find between the use of design and typography between Tatler and Heat? List at least three differences and explain the effect on audiences.

All the typography they use for their masthead are the same as they use serif for more of a traditional look

Media Representations

1) What type of celebrities appear on the front cover of Heat? List them here. 

People who are some what related to the royal family and are famously known

2) How are celebrities represented in Heat? (Positively? Negatively? Reinforcing or challenging stereotypes?)

Negatively as they talk all gossip about the celebrity and this could be completely fake or real

3) How are women represented on the cover of Heat? Think about both images and cover lines here.

Women are represented in a way to grab the audience attention this could be physically or verbally

4) How do Heat and Tatler represent social class? What different social classes can you find in the features and celebrities on the cover? (E.g. middle/upper class / working class)